Hey! All TikTok refugees. Welcome to the Xiaohongshu community. As the dreaded January 19th approaches, TikTokers are finally going crazy. Xiaohongshu has soared to the top of the US App Store free app rankings. For those who are not familiar with this app, this blog provides a comprehensive Xiaohongshu guide, hope you have fun here every day!
Table of Contents
Xiao Hong Shu Meaning
Xiao Hong Shu is a Chinese social media platform especially popular among younger generation. The 3 parts can be both together as “Xiaohongshu” or separated as “Xiao Hong Shu”, or even the abbreviation “xhs” is acceptable, in either uppercase or lowercase. In Chinese, it is written as 小红书, means “little red book” literally, or “Red Note” figuratively.
TikTokers use TikTok, and YouTubers live stream on YouTube. On Xiaohongshu, users are called “hóng shǔ”, a name was given because it sounds almost the same as “hongshu” in “Xiaohongshu”, but with a different tone. “hóng shǔ” refers to a vegetable — the sweet potato, this is also why the Xiaohongshu emojis look like this way. So, welcome to the Chinese social media world, my dear sweet potato.
What Can You Do on Xiaohongshu
Xiaohongshu offers features no less than TikTok, perfect for all TikTok refugees to stay long and forever. Here are what you can do on Xiaohongshu:
- Share Content: Photos, live photos, videos, and even live streams are allowed in Xiaohongshu.
- Discover Content: You can discover anything you like in Xiaohongshu, the powerful algorithm will find out what you want and form your circle.
- E-Commerce Shopping: When finding something you like, you can purchase products directly from the posts.
- Engage with the Community: One of the biggest fun of Xiaohongshu is to engage with the local community. Post a photo, or leave a comment, countless enthusiastic netizens will come to “help” and make you LOL.
- Showcase & Sell Products: You can also sell the products yourself. However, it can be a hassle to figure out how to charge and ship them.
- Join Challenges: There are also challenges to join in Xiaohongshu just like that in TikTok and Instagram.
- Bookmark Posts: You can use Xiaohongshu as another Google, where you can get answers to all your questions and bookmark them for later use. For example, what to wear, how to cook, where to travel, manicure types, etc.
How to Make a Xiaohongshu Account
Now, let’s move to how to start your journey. Follow these steps to make a Xiaohongshu account:
Step 1. Search for “Xiaohongshu” on the Apple App Store or Google Play, then download it.
Step 2. Open the app, and choose a login method. You can log in with your phone number, WeChat, QQ, Weibo, or Apple ID.
Step 3. If you choose to register with your phone number, you need to certificate with the code sent to your message.
Step 4. Now you can create your profile and bio, and start your journey.
Notice:
1. If you failed to receive the verification code, please wait a few moments and try later.
2. Be careful to set your profile picture. Xiaohongshu allows for only 3 times change within 7 days.
3. When setting the country code before entering your phone number, choose “美国“, which represents the US.
How to Use Xiaohongshu in English
The language of the Xiaohongshu account should be consistent with the system language by default. If it’s not, follow the steps below to change the Xiaohongshu language to English.
Step 1. Navigate to “我” in the right-buttom corner.
Step 2. Tap on the gear icon to enter settings.
Step 3. Select “通用设置“ in the second place.
Step 4. Tick “English” and tap the “保存“ in the upper right corner.
How to Translate Chinese Content Conveniently
I bet you must be distressed and can’t understand what Chinese people say in their posts or your comments. Copying and switching to a translation app every time is quite troublesome. Here are some ways you can do it more conveniently.
1. Image Translation
Instead of copying each comment and pasting it for translation, you can take a screenshot of the page and translate the image each time.
2. Use the Xiaohongshu Web Version
Xiaohongshu offers a web version on “www.xiaohongshu.com”, where you can log in with the account you created before and start browsing. Then, enable your Google Translate extension. Each time you are curious about what people say, just select the copy and click the Google Translate icon pop-up, and you’ll get the translation right on this page without switching.
3. Use Shortcut
This method is found by a TikToker named @chinese_harun_halal_life. Works only for iPhone users yet.
First, search for “shortcut” and rename it as “translate”.
Then, search for “translate” and select “Translate Text”.
Third, change the “text” to “Clipboard”, and set the languages to “Chinese” and “English” respectively.
Fourth, search for “result”, and select “Show Result”.
Images from @chinese_harun_halal_life
Then, go to “settings accessibility” of your phone, choose “Touch”, and toggle “AssistiveTouch”.
Last, on the same page, choose “Long Press” > “Translate”. Now every word you copy to your clipboard will be translated on the same page.
Images from @chinese_harun_halal_life
However, you need to understand that the translation always fails to convey how amazing the Chinese original meaning is. The best way to understand it is to learn Mandarin! Such perfect timing.
Alternative Methods to Cope with TikTok Ban
If you only want to stay in Xiaohongshu temporarily, here are some other options you can choose to stay connected with your community.
1. Change App Store/Play Store Country
If TikTok is banned in the US, changing the app store country and downloading the TikTok app from another country, such as Canada, is a potential workaround. You may be asked for a valid payment method as well as a billing address to change it successfully.
For now, since we don’t know how the TikTok ban will go in detail. You are suggested to prepare in advance. First and foremost, get a VPN for it. For who knows whether will they ban VPN at the same time.
The best VPN to unblock TikTok is X-VPN. With more than 8,000 VPN servers across the world, you can easily change your location to other countries and unblock TikTok after the ban successfully. In addition, as an industry-leading VPN service provider, X-VPN provides a fairly satisfactory speed to scroll through TikTok videos without buffering.
3 Steps to Prepare for TikTok Ban in Advance:
Step 1. Download X-VPN to your devices.
Step 2. Log in and choose a server outside the US. For example, Canada.
Step 3. Back to your app store to get TikTok normally.
2. Create A New Apple ID/Google Account
If there are too many services bound with your previous account. You can also create a new Apple ID or Google account. This time, from the very beginning, set yourself as a foreigner. Also, to make sure everything goes well, get X-VPN and make your destination the same as your current IP.
3. Move to Instagram
Instagram shares similar features to TikTok, despite the suck Reels. I mean, who genius made long press pause, and tap to mute? Anyway, if TikTok is banned in the US, Instagram is still an impressive option to gather the local community.
4. Opt for Lemon8
Lemon8 is another platform developed by ByteDance, the same company behind TikTok. It allows users to share and discover content conveniently just like TikTok does.
Conclusion
Xiaohongshu has become quite lively and interesting recently because of TikTok refugees. For those who are not familiar with this app, hope this guide can help you get used to it. Xiaohongshu is really a warm and interesting platform where anyone can learn Mandarin, haha. If you plan to leave there one day, there are solutions for that too. Don’t forget to enable X-VPN and get out of that place successfully!
FAQs
What Is Xiaohongshu?
Xiaohongshu is a popular Chinese social media platform that can be used to share content, interact with others, or purchase from posts.
Why Xiaohongshu is Topping the US App Store?
Xiaohongshu ranks first in the US App Store as TikTok faces US shutdown. The US government’s ban on TikTok on security grounds has caused American users to flock to Chinese social media Xiaohongshu, which does not require a local phone number and is easy to use.
How to Change Xiaohongshu Language to English?
Follow these steps to change the language of Xiaohongshu to English:
Step 1. Navigate to “我” in the right-buttom corner.
Step 2. Tap on the gear icon to enter settings.
Step 3. Select “通用设置“ in the second place.
Step 4. Tick “English” and tap the “保存“ in the upper right corner.